food & beverage

beauty

professional

insurance

HEALTHCARE

interior design

technology

real estate

fitness

travel

HOSPITALITY

retail

our expertise

industries we serve

FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
discover our advantage

Over the past two decades, Tiffany has built and scaled companies across finance, wellness, retail, media, and franchising. She has led $950M+ in AUM growth, launched award-winning franchise units, and advised hundreds of businesses on how to grow smart—and grow sustainably.

At T. Watson, you don’t get templated strategies. You get sharp insights, fierce execution, and a committed partner who treats your business like her own.

About the Founder

T. Watson is a boutique consultancy providing C-suite caliber leadership without the full-time headcount. Led by Tiffany Taylor-Watson—a nationally recognized CGOO, entrepreneur, franchise advisor, and operational strategist—we partner with ambitious founders, scaling teams, and complex organizations to drive results that are not only measurable but meaningful.

A Fractional Partner with Founder Energy

services

Our signature Services

learn how it works

Whether you’re a franchisee seeking growth or a founder ready to franchise your business, we’ve been there. We’ve done it. And we’re ready to guide you.

We’re not passive consultants. We’re in the trenches with you—building systems, managing vendors, overseeing teams, and delivering measurable ROI.

Franchise Consulting
& Expansion

learn how it works

Hiring a full-time CGO, COO, or marketing executive isn’t always practical. With T. Watson, you get the horsepower of an experienced C-suite leader without the overhead.

We’ve launched and scaled multiple award-winning units across dry cleaning, fitness, and wellness, served on national franchise councils, and supported first-time franchisees through every step—from match to market.

Fractional CGOO
Services

Shinavia McKinney, COO | Innovative Life Healthcare

Working with Tiffany Taylor-Watson during the recent restructuring of our organization has been a truly valuable experience. From the beginning, she demonstrated a strong ability to quickly assess inefficiencies within departments and deliver thoughtful, actionable recommendations.


We drive meaningful outcomes through four powerful service pillars—each designed to remove bottlenecks, accelerate growth, and future-proof your operations.

our pillars

You're not here to play small. Neither are we.



  • Budget modeling, cashflow forecasting, and capital allocation
  • Financial systems that support scale and investor confidence
  • Metrics that matter: CLV, CAC, burn, runway, ROI

Our approach isn’t just fiscally sound—it’s investment-grade.

You can’t scale without strategy—and you can’t sustain it without discipline.

Financial Oversight

  • End-to-end marketing ecosystem design (brand + demand gen)
  • Campaigns built around customer behavior and attribution clarity
  • Messaging and positioning aligned to market demand and buyer intent

We don’t “do marketing.” We lead it—strategically and operationally.

Brand power meets pipeline performance.

Marketing Leadership

  • SOPs, tech stacks, automation, and team structure
  • Workflow efficiency audits and redesigns
  • Organizational systems that scale—without breaking your backend

Growth without infrastructure is just noise. We bring the order to your ambition.

We turn chaos into clarity.

Operational Infrastructure



  • Long-term growth roadmaps tailored to your goals and industry
  • New revenue streams, market expansion, pricing models
  • Sales optimization and monetization strategies that actually perform

Our strategies aren’t static. They’re built for agility, speed, and impact.

We help you zoom out, then zero in.

Growth Strategy

FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.
FRACTIONAL LEADERSHIP. FULL FORCE RESULTS.

Sylvia K. Alston | Risk management

'Tiffany couples expert advisory with real world experience and data analysis driven solutions. She is tactile, well-resourced and one of the most multi skilled, multi-hyphenate professionals I know and have had the pleasure of working with.'

Shantelle Guyton | essence communications

'Her passion and dedication to her craft is unparalleled. As a leader, she provides clear direction and expectations while encouraging her team to continue to over deliver. Her career is predicated on results and a "by any means necessary" attitude.'

Danielle Robinson Bell | Senior Marketing Executive

'Tiffany is the person I had to have in the room when ideas were being discussed. She's adept at developing, presenting, and executing. She's detailed-oriented, hard working, and excels at nurturing relationships. I would jump at the chance to work with her again.'

book a discovery call

You’ve got a business worth scaling. We’ve got the firepower to help you do it—without fluff, friction, or full-time hires. Whether you need a thought partner, a systems builder, or a growth engine—we’re ready.

let's turn your next chapter into your best one yet

let's get to work